CTA Contact: Mike Myslinski at 650-552-5324
BURLINGAME – In honor of the 32nd annual California Day of the Teacher and the wealth of expert knowledge that educators possess about our public schools, CTA launched a statewide TV ad campaign today encouraging the public to “ask a teacher” if they want to know more about what works best to help students learn and other local education issues.
The 30-second television spot can be viewed here. It’s part of a campaign that will grow to include radio, online and print ads focusing on the quality public schools and colleges all students deserve.
In the ad, four California teachers speak out about several key education issues, such as the need for a well-rounded education, smaller class sizes, making college affordable for all students, and to dispel the idea that educators should be forced to teach to standardized tests. The four teachers are Reagan Duncan, Vista Unified School District, Vista, San Diego County; Letty Munoz-Gonzalez and Blake Chong of New Haven Unified, Union City, in Alameda County; and Chris Aguilar, Sylvan Union School District, Modesto, Stanislaus County.
“So, if you have a question about your local school,” Aguilar says. “Or education in California,” Munoz-Gonzalez adds. “Ask a teacher,” Duncan concludes.
The narrator ends the spot: “The California Teachers Association. Educators who know quality public schools make a better California for all of us.”
In addition to the TV ad, CTA produced this 60-second video with CTA’s officers – President Dean E. Vogel, Vice President Eric C. Heins and Secretary-Treasurer Mikki Cichocki-Semo. It’s about the daily dedication and success of California’s educators in difficult work that transforms generations of students.
“When it gets right down to it, teachers rock!” Vogel says in the video. “Everybody feels that. We want teachers to feel it, too.”
The 325,000-member CTA is affiliated with the 3.2 million-member National Education Association.